Our 10-year strategy

We launched our 10-year strategy committing to improving average life expectancy.

It also aims to narrow the life expectancy gap between the poorest 20% of areas and the rest by 2035.

As part of the strategy on tobacco, we set out to achieve:

• new evidence-informed policies and actions to reduce harms linked to inactivity, alcohol and tobacco
• reducing smoking in areas of high deprivation
• a smoke-free generation

We will achieve this by:

• providing evidence, data and advice to support legislation
• policies and prevention efforts – for example, Good Food Nation – to reduce exposure to harmful products
• tackling accessibility, affordability, availability, price and promotions and prioritising protections for children
• working with partners to implement and show the impact of support services for drinking, smoking cessation and weight management

Together we can create a Scotland where everybody thrives.